The following article is an excerpt from The Big Picture: How to Make the Most of Your Business, by Scott Long, published by Penguin Random House on April 14, 2018.
You can read more stories from the author on the Penguin Random Press website.
Scott Long is the author of the bestselling series The Big Issue and The Big Money.
The Big Issues examines the big issues facing the financial services industry and the people who make them happen.
Scott has been writing and speaking about financial services for more than two decades.
In addition to his writing, Scott is the founder and CEO of Whmcs, an online affiliate program for businesses with an annual revenue of more than $3 billion.
He is also the founder of the WhmCS blog.
In 2018, he was named one of Fortune Magazine’s 100 Most Influential People in Financial Services.
Scott received his B.S. in English from Harvard University, and his M.
S in Business Administration from the University of Southern California.
He can be reached at Scott.